Using the power of future business in negotiations

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This Skill Bit shows that leveraging future business potential in negotiations involves offering concessions for promises of continued or prospective business. For instance, a supplier may propose discounts or improved payment conditions in return for a long-term contract with the buyer. This strategy proves effective as it fosters mutual long-term gains. The supplier secures steady revenue, and the buyer enjoys cost savings or enhanced terms. Nonetheless, commitments should be realistic and feasible for both parties to honor.

Duration approx. 2 Min.

Tier: proficiency

A part of Power Dynamics in Negotiation: Strategies for Effective Influence course.