Position Building in Negotiations

Description

This Skill Bit shows that negotiation isn’t just about demands. It’s a dance of positions (what you want) and interests (why you want it). Negotiators start with positions, but understanding interests leads to better deals. Concessions, BATNA (your best walk-away option), and communication are key to reaching an agreement that meets everyone’s core needs.

Duration approx. 4 Min.

Tier: advanced